Mihuru Makes the Dream Travel More Easy

NP NEWS NETWORK

Mihuru is an easy and convenient way for travellers to pay for their flight tickets in EMIs, a travel fintech startup based in Mumbai, without needing a credit card or credit scores. Mihuru aims to help Indian’s travel more often and more freely, without worrying about large upfront costs associated with flight tickets.

Mihuru stands for the freedom and the company wants to give everyone the freedom to travel the world without worrying about the budget. It is a young start up with a team that is addicted to travel and loves to have fun but is equally committed to working very hard to make people’s dream vacations a reality!

Mihuru PayLater provides travellers instant access to credit via our proprietary credit sanction algorithms while an integrated travel discovery platform inspires them to use this credit to book their flights instantly.

With an internet penetration of over 65% in urban India, more and more people are expected to plan and book their travel online. For 230 million emerging travellers, it will be restricted by limited access to credit. 65% of travel is accounted for by millennials, who spend 17-20 hours per week on the internet, generating massive amounts of digital footprint. These young Indians are adept at utilizing financial technology to meet their consumption needs, including travel.

Mihuru’s affordable payment plans offered through its innovative product Mihuru PayLater, with a simple, fully online, real-time credit evaluation makes this credit available to emerging travellers.

Mihuru has an integrated travel discovery platform that personalizes discovery of curated destinations and activities and also recommends the best flight options for the traveller, inspiring them to avail the credit to book their flights instantly.

The startup is run by Shruti Mehrotra and her co-founder & advisor, Jonathan Nunez Gonzalez. CEO Shruti Mehrotra says, “Mihuru was founded with the vision to give people the freedom from financial worries that are often associated with or come in the way of fulfilling a person’s travel goals. We break down flight costs into a month-by-month payment plan, meaning travellers can secure low flight prices in advance when prices are lowest and pay for it in instalments. Mihuru is more than a payment plan for travel. It has an integrated travel discovery platform that recommends the best itinerary for users based on their travel preferences, providing everything from instant credit to searching for and booking flights using that credit on a single platform”

Mihuru recently raised $150,000 of funding which it will utilize to further enrich their current product and expand their team. Shruti Mehrotra has a rich experience in actively working with startups during her years in growth and in early stage private equity across India, USA and South East Asia. She is now applying this experience of working with start-ups to building Mihuru. She has an MBA degree from the Kellogg School of Management, USA. Ms. Shruti is an avid traveller, enjoys photography and is a technophile.