Typos in print ad amuse Twitterati

New Delhi, Dec 10 (IANS) A taxi-aggregator company’s full-page advertisement in a national daily amused Twitter users, who posted humorous comments online.A user posted a picture of the advertisement with the headline: Are you planning to head out of the (sic) Delhi? He wrote: “Is advertising dead? Not yet. It’s just recalibrating itself to new standards. Here is a global client and a MNC ad agency getting together to spend millions on a full-page print ad with a glaring error in the headline. Nonchalantly. Well done.” It got 119 retweets and 324 likes. In reply, another user posted a picture of another ad which had “at anytime” in the headline and wrote: “Even the Mumbai edition is wrong… “At anytime”…but less glaring than “the Delhi””. One user pointed out: “And it’s Bhimashankar. Not Bhimashankari.” A post read: “If such a thing happened in the older days, someone’s job would be gone but today will not even see the proverbial slap on the wrist!!” A Twitter user remarked: “Maybe it is an inadvertent mistake?”One user said: “On a lighter note, maybe it was written by a Mumbai writer. That’s how they refer to our city :) No?” A post read: “RIP Grammar! Hail the Proof Check guy.”–IANStsb/saurav/skp/