BREAKING : Dream11 Wins Title Sponsorship For Indian Premier League 2020 For Rs 222 Cr
Mumbai: Fantasy cricket app Dream11 has won the title sponsorship for Indian Premier League 2020 for Rs 222 crore, according to reports. The sponsorship for IPL 2020 was up for grabs as the erstwhile title sponsor, Vivo, decided to take a break from the tournament this season amid calls for boycott of Chinese goods in the wake of a standoff between Indian and Chinese soldiers in Ladakh since June.
Dream11 wins IPL 2020 title sponsorship for Rs 222 crores: IPL Chairman Brijesh Patel
— ANI (@ANI) August 18, 2020
As reported earlier, the Board of Control for Cricket in India (BCCI) was looking for home-grown entities as the title sponsor for the 2020 edition of IPL. The move is in keeping with the overall spirit of having a local sponsor for the T20 tournament.
The Tata Group, e-learning app Unacademy, Reliance Jio and Patanjali were some of the Indian players reported to be in the race for IPL 2020 title sponsorship. Dream11 and Byju’s had also placed bids, according to sources. Amazon, which had initially expressed interest, did not enter a bid. August 14 was the last day for receiving formal expressions of interest, according to the BCCI.